Stop Guessing, Start Empowering: How REsides Gives Brokers and Agents the EDGE
- Sharon Crawford

- Aug 4, 2025
- 2 min read

A recent article by WAV Group put it plainly: Brokers are spending heavily on technology—CRM systems, marketing automation, lead nurturing, CMA tools, websites, and social media services—because they feel they have to. But when asked how many of their agents are actually using these tools consistently, most brokers admit, “I’m not sure.”
That lack of visibility costs time, money, and opportunity. Technology only delivers ROI when it’s adopted—and supported.
At REsides, we’re changing that.
We provide all brokers and agents in our MLS with EDGE by SaleCORE—a powerful, integrated platform that includes a high-converting website and full-featured CRM. It’s part of the REsides ecosystem, and available to every member. For those who want to go even further, upgrades are available at a discounted rate—but powerful functionality is already included at no additional cost.
The EDGE Advantage
EDGE by SaleCORE gives agents a single, intuitive platform with everything they need to generate and convert leads:
CRM with smart automation and contact tracking
IDX-enabled, mobile-friendly websites built to convert
Built-in email and text marketing
Lead routing, reporting, and tracking tools
Content automation to stay top of mind
Mobile tools for agents on the go
Other brokerages may spend thousands per month on similar tools. At REsides, this capability is baked in.
Training That Makes It Stick
But we don’t just provide the platform—we make sure agents know how to use it. REsides offers monthly live training, on-demand tutorials, and targeted coaching to drive engagement and effectiveness.
Explore the options:
Bottom line: While others are still wondering what tech their agents use (or don’t), REsides delivers real tools, real adoption, and real results.
With EDGE by SaleCORE, you're not just keeping up—you’re staying ahead.
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